Money and Success

Business Game Changers

Sarah Westall

Business Game Changers – Business Without the Bullsh*t with Award Winning blogger Goeffrey James

This week I interview Geoffrey James, an award-winning author and blogger for We discuss his blog at, the mission of Inc., and his new book “Business Without the Bullsh*t: 49 Secrets and Shortcuts You Need to Know”.

According to Mr. James, “Contrary to popular belief, the business world is not that complicated. While every industry and every profession requires specific expertise, the truth is that the ‘business of business’ is relatively simple.”

Goeffrey James’s blog has won two prestigious journalism awards and regularly receives over 1 million pageviews a month. You can see more of his work at

After the interview with Geoffrey James, I interview Marty Morud about solar and its financial, environmental and political impacts. You can contact Marty Morud or his team of professionals at

Before I begin my interview with Goeffrey James, I play excerpts from my interviews for next week’s show with TED founder Richard Wurman and Josh Kappe, the creator of the Anarchy game. Make sure to tune into next week’s show to hear more.