It’s true that Cru Beaujolais and Beaujolais Nouveau share a common parentage: As with humans and apes, some people believe there’s a difference between the two. Cru Beaujolais, from ten superior growing regions just south of Burgundy, can be some of the most complex and glorious red wines in the world. Beaujolais Nouveau comes out in November, costs ten bucks, and owes its global popularity to a publicity campaign. Even so, many consumers are hard pressed to tell them apart. Mark discusses the difficulty of selling Cru Beaujolais in the U.S. with Guillaume de Castelnau, director of Chateau des Jacques, one of the leading estates in the region. He then talks with Darrin Siegfried, a sommelier, wine retailer and educator who has decades of hands-on experience selling Beaujolais to American drinkers. On Bizarre Beverage News, Mark examines the phenomenon of the Imperial Bartender, who knows (far better than you do) exactly what you should be drinking.
LINKS:
Chateau des Jacques—Link to: http://www.chateau-des-jacques.fr
Il Gallo Giallo—Link to: http://www.ilgallogiallowinebar.com
Iconic Spirits: An Intoxicating History—Link to: http://www.iconicspirits.net