Sports

All Things Golf

Nanci Bowen

All Things Golf – Targeting Women and Millennials in growing the game of golf with LPGA T&CP president Deb Vangellow

As the world changes so must the golf industry. Understanding what the customer wants is vital.  Women drive 70-80% of consumer spending while the millennials are the future of golf.  Deb gives her perspective on how to reach these two groups.