This week’s show provides a hopeful message about fundraising in tough economic times combined with very practical advice. Jerold Panas is a masterful and beloved fundraising coach and the CEO of Jerold Panas, Linzy & Partners, one of the country’s top firms for campaign services and resource development. He is a founder of and trainer for the Institute for Charitable Giving and has written many great books, including Mega Gifts, which is in its 12th printing. Get out some paper and a pencil and get ready to take lots of notes!