Ambitious Entrepreneur‘s Anne Marie Cross interviews the godmother of web success–the one and only–Jennie Armato.  Listen in as Anne Marie and Jennie define the three key elements of channel coverage and share their tips for experiencing online success through building a fantastic online profile!

“Many business owners struggle to get more clients because they’re not building their online profiles through maximizing their channel coverage as effectively as they could.”  But what is “channel coverage,” and why should you be using it for your business?  What tools do you need to build a successful, professional, online profile?  Anne Marie and Jennie tell all as well as discuss the “Fundamentals of Marketing” and how to reach out to your community–and convert them into clients!

“At the end of the day, you can have an award-winning website, you can have the best product ever created, but if you can’t reach the correct audience in the correct way, none of that pre-work will work.”  But what is the one, absolutely critical, that most of us tend to make?  Armato reveals the answer in this informative interview.

Learn why maximizing your channel coverage is not just about advertising on Facebook or enhancing the SEO (Search Engine Optimization) of your Blog.  Learn how to integrate your many social media outlets with your search engine results.  Learn how to get your product seen and how to not only get customers, but returning customers (the holy grail of a customer base).

Jennie Armato teaches how to increase your channel coverage on Google, Facebook, Twitter, and everywhere else!  Learn how to “do a lot more [with your marketing plan] with the same amount of effort.”  Learn who your target market is, how to address them properly, and how to keep them coming back for more!