Google+ is one of latest social media tools to enter the marketplace and is certainly starting to make itself known with 100 million users within only 7 months of launching.

While it’s tempting to roll your eyes and sigh “Not another social media tool,” – you may just want to listen to today’s show before you decide not to incorporate Google+ within your social media marketing and relationship building strategies.

Annemarie Cross is joined by Janet Fouts – social media coach, nationally recognized speaker on online marketing and social media, and author of 4 books on the subject of social media, including her recent book, “Google+ for Business Tweet”. All of the tips and strategies that Janet shares in the book are written in 140-character posts/tweets.

As an ambitious entrepreneur find out why Janet believes it’s important to at least get your personal profile set up on Google+, even if you don’t plan on actively sharing content and building your network just yet. “From a search engine viewpoint – having your personal profile setup on Google+, is gold” states Fouts.

What you may not realise is that Google (the world’s number one search engine) no longer indexes Twitter posts as quickly anymore, often taking up to 3 days for your content to be indexed. Nor does Google index Facebook posts, which means the content you are sharing and posting on both Twitter and Facebook may never be found. This alone should be reason why you want to start sharing your content on Google+.

Not sure what to post on Google+? Don’t be tempted to share the same information as everyone else. That’s just dull and boring. Instead, Janet recommends you share unique, fresh content, especially if you want to build your reputation as a go-to resource.

Tempted to follow everyone back? This is not the best strategy when it comes to Google+. Janet shares her thoughts on who you should be following and why.

Google Hangout is a unique feature of Google+ and allows you to hold video meetings, share documents and chat with up to 10 people. Find out how you can leverage Google Hangouts in your business.

Janet also has a special offer especially for you, giving you access her ebook on how to leverage Google+ for business. Find out how you can get your copy.