In this episode of Big Game Selling, host Mia Doucet talks with her guest, Dr. Sharon Livingston, about the role of self-concept, introversion, and extroversion in high value sales. Dr. Livingston speaks candidly about her own early struggle with fear of success . . . and how she overcame it.

Originally trained as a psychotherapist, Dr. Livingston is President and Founder of The Livingston Group for Emotional Marketing. Her company specializes in qualitative research for Fortune 100 Companies. She has worked with 50 of the Fortune 100 firms, including Kraft, Johnson & Johnson and American Express, and has billed $40 million since 1988.