This week, Mia Doucet’s guest is Erik Luhrs. Erik is known as the Bruce Lee of Sales & Lead Generation. He is Creator and world’s only expert on Subconscious Lead Generation, Persona-Positioning and Lead Generation Message Linguistics. Listen in on the conversation as Eric gives practical tips and insights on how to increase sales revenues through (1) messaging directly to the prospect’s subconscious mind throughout both the sales and the marketing process, (2) staying connected to the client’s emotional state and decision-making process through awareness of context.