Subscribe and listen to Enlightenment of Change on your favorite podcast streaming service or on YouTube.  New episodes post every Monday – listen to Connie dive into new sales and business topics or problems you may have in your business.

Connie’s motivational quotes for today is by – Ann Handley

“Good content isn’t about storytelling.  It’s about telling a true story well.”

Since writing my book and having hit #1 International Bestseller, I believe everyone has a story inside of them.  More importantly, your story may be what you need to get more business.

Are you a business and leader and do you think you need to understand why using a story is so important for your branding?  What might a story do for you as a marketer?  What does a business leader need to do to write a book?  So many questions and in the next 30 minutes we will answer all of them!

Check out these highlights:

Why writing a book as a business owner bring you greater credibility & visibility – 4:50

Easily write your book using technology to record versus typing your book – 7:56

A story arc even for a business book – 14:18

Write in the service of your client – 20:10

Using your story to build your brand, grow client relationship, and serve more people (win/win situations) – 22:08

Vulnerability captures your audience and builds your credibility, empathy for the reader, and be inspiring to the reader – 25:50

Calling all business, life and health coaches – 29:00

Change your negative mindset to a positive one and write your book – 31:50

Free Downloadables – 35:50

About Richelle Wiseman:  

Richelle has been a professional writer with her own communications company for over 20 years.  She has just launched her first online course: “Accelerate Writing Your Business Book: Create a Story Arc Outline.”

How to get in touch with Richelle:

Website:  https://inscapecommunications.com

Email:  richelle@inscapecommunications.com

Stalk me online!

Website:  https://whitmanassoc.com/

Podcast Website:  https://webtalkradio.net/internet-talk-radio/category/podcasts/sales-and-marketing/enlightenment-of-change/

Connie’s #1 International Bestseller Book – ESP (Easy Sales Process): 7-Step to Sales Success:  https://whitmanassoc.com/resources/

Download Free Communication Style Assessment:  www.whitmanassoc.com/csa

Connie’s ESP (Easy Sales Process) MasterClass:  https://whitmanassoc.com/espmasterclass/

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